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Antarès and JustWorld Partner to Raise $9,000


The JustWorld signature helmet by Antarès.

August 30, 2010 – Wellington, Florida – The first-year partnership between JustWorld International and Antarès Sellier France came to fruition in the form of a $9,000 donation to the not-for-profit, humanitarian organization working as a catalyst for positive change in the developing world by helping impoverished children.

In 2009, Antarès Sellier France and JustWorld International began their successful partnership by creating the signature JustWorld International helmet, featuring the JustWorld logo in royal blue and purple. A portion of all sales of the specialty helmet, available to JustWorld Rider Ambassadors as well as anyone wishing to show their support, was generously donated by Antarès to JustWorld International.

The commitment from Antarès was further strengthened by a pledge to donate a portion of all helmet sales, including the signature JustWorld helmet, to JustWorld International. In the first year, the partnership raised $9,000 towards funded JustWorld project sites in Brazil, Cambodia, Guatemala, Honduras, and Senegal.

“We are so happy to help promote JustWorld’s mission of bringing awareness of their programs to riders and equestrian enthusiasts of all ages,” said Evelyne Cummings, Co-Owner of Antarès Sellier France. “I have known Jessica Newman for a long time, and she has a gift for creating positive change. We jumped at the chance to help JustWorld International.

“Every Antarès helmet sold helped children in need,” continued Cummings. “It felt amazing to be able to donate $9,000, and we thank JustWorld International for the opportunity to help. This was the initiative’s first year in operation, and it is a very good start. I hope that Antarès can continue to contribute to JustWorld International’s mission in the future.”

Jessica Newman, Executive Director of JustWorld International, said, “I am very excited about this initiative’s success. On top of having made a beautiful product which has proven to be extremely popular amongst riders worldwide, Antarès has a very down-to-earth and humanitarian vision. For a long time, Antarès Co-Owner Evelyne Cummings had wanted to do something to genuinely help JustWorld. When the Antarès team approached me with this idea, I thought it was fabulous! JustWorld is honored to accept this $9,000 donation from Antarès, and is extremely grateful and humbled by their generosity.”

The Antarès riding helmet is SEI approved, meeting the standard for use in International Equestrian Federation (FEI) as well as United States Equestrian Federation (USEF) sanctioned competition.

For more information on ordering the JustWorld helmet by Antarès, as well as other JustWorld signature products, please visit the JustWorld website at www.justworldinternational.org. To order any Antares helmet, including the JustWorld signature helmet, please visit the Antarès website at www.antares-sellier.com.

Antarès joins a growing list of corporate supporters that donate funds from sales of their products to JustWorld International. In addition to Antarès, other corporate sponsors that donate a portion of their proceeds include Horseware Ireland who donate a portion of cooler sales, SSG Riding Gloves who donate a portion of glove sales, Brody Robertson who donates a portion of all mini-jump sales, Grand Prix who donates a portion of soft shell jacket sales, and Joules Clothing, who donate a portion of polo shirt sales.

Founded in 2002, JustWorld International raises awareness and funds in the equestrian community to support humanitarian projects that benefit impoverished communities and children in the developing world. Cooperating with local partners, JustWorld International implements sustainable, culturally sensitive education, health and vocational projects and currently has project sites in Brazil, Cambodia, Guatemala, Honduras, and Senegal. There are currently more than 300 Rider Ambassadors from 34 different countries, ranging from eight-year-old pony riders to Olympic medalists, who help bring attention to JustWorld International’s cause. For more information on JustWorld International and its upcoming fundraising events, please visit www.justworldinternational.org.

 


 
Starting Gate Communications is one of the world’s largest full-service public relations companies specializing in equestrian sport, particularly the three Olympic disciplines of dressage, show jumping and three day eventing. With a wide variety of promotional services offered, Starting Gate Communications can spread the news about everything from horse show results to breeding information to product development. Simply put, if your business includes the horse industry, we will get you the recognition you deserve.
 

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